• Channel Data Management: Enabling Data-Driven Decision Making

  • UK Channel Data Management Barometer Report

  • Schneider Case Study

  • Unify Case Study

  • The High Performance Channel

  • Transform Your Channel Business With zyme cloud platform 3.0

  • Best Practice Showcase: End Customer Visibility


Zyme’s Position as the World Leader in Channel Data Management Solutions is Solidified by Major New Customer Wins

Apr 17, 2015

Cloud-Based Solutions from Zyme Enable a New Smart Channel™ for Global Manufacturers, Unlocking Valuable Intelligence to Enhance Revenueswhile ReducingCosts

REDWOOD SHORES, CA – April 17, 2015 – Zyme, the global leader in the rapidly growing discipline of Channel Data Management (CDM), has announced that GoPro, the maker of extreme action, high-definition personal cameras, is deploying Zyme’s cloud-based Channel Data Management platform to validate and enrich channel sales and inventory data, and deliver real-time intelligence to executive decision makers.

In addition, Armstrong World Industries, the global leader in the manufacture and distribution of flooring and ceiling systems with annual revenues of approximately $2.5 billion, has selected Zyme to enable a new, worldwide channel data quality assurance initiative, demonstrating the value of actionable channel insights for the industrial sector.

“The first quarter of 2015 continued Zyme’s expansion and growth trajectory,”noted AdamBrenner, Senior Vice President of Global Sales at Zyme. “The marketplace is sending a clear message that Zyme is the preferred choice for blue chip companies around the globe that seek enterprise grade decision-making insights into global channel distribution.

The critical business benefits available to companies deploying Zyme’s innovations were documented in a Forrester Consulting Overview, “Channel Data Management, The Gateway to Channel Sales and Marketing Visibility.” According to the Forrester report, Zyme delivers unsurpassed channel intelligence for customers via “…the most extensive reseller information network in the tech industry.”

“We continue grow our market share so that Zyme is now roughly ten times the size of our nearest competitor,” Brennerestimated. “With this scale advantage, Zyme has a better handle on global channels, and can deliver important advantages to our customers, including more precise identification of their resellers and better visibility into their entire extended distribution environment.”

Zyme continues to expand the benefits of the New Smart Channel™ through its industry-leading incentives management capabilities. Zyme collects all the data, cleanses the data, and validates the data – and is in the best position to manage payments based on that data. Zyme is the world’s leading firm for claimless processing. Only Zyme has the ability to collect data through POS and inventory collection, and use that data to pay all the incentives without using a manual claims process. This is a key advantage in the marketplace, eliminating the need for distributors and resellers to submit manual claims to manufacturers, which can result in lengthy delaysincompensation payments.

About Zyme

Zyme is the global leader in the emerging channel data management (CDM) space, empowering the New Smart Channel™, a proven approach to creating visibility to actionable knowledge that manufacturers need to accelerate partner sales and optimize marketing program ROI. Zyme's flexible, cloud-based offerings facilitate enterprise-grade decisions by responding to real-time, granular channel intelligence. Benefits include better-targeted MDF, co-op, and rebate programs, plus improved segmentation. Zyme replaces outdated, ad-hoc systems with a state-of-the-art, cloud-based platform, data steward services, and a worldwide channel directory of more than 900,000 partners for guaranteed database quality, support for a wider range of formats, and best practices that enhance reporting compliance. Industry leaders like Dell, VMware, Fujitsu, Plantronics, Xerox, Symantec,Lenovo, GoPro, Armstrong World Industries, and Seagate rely on Zyme. Headquartered in Redwood Shores, CA, Zyme has offices in Texas, Pennsylvania, China, India and the UK. For more information, visit www.Zyme.com.

Media Contact:

David Wright
MediaBridge Public Relations®
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