New investment capital flows into innovative cloud solution provider in the midst of accelerating market demand for global sales channel visibility.
REDWOOD SHORES, CA – May 20, 2013 – Zyme Solutions, the leading provider of cloud-based channel data solutions announced that it has accepted new equity financing to accelerate growth in response to the rapidly expanding demand for its solutions.
Chandran Sankaran, Founder and CEO of Zyme explained, “We have experienced a dramatic increase in customer acquisition rates over the past year – a trend being driven by the inability of home-grown channel data management systems to cope with the increasing appetite for sales visibility within organizations. As product companies attempt to consume channel sales and inventory data to run their businesses, they are unable to keep pace with the complexity and quality problems inherent in this data. Zyme’s channel data management platform - which already receives, cleanses and enriches data from tens of thousands of distributors, retailers and resellers in 180 countries - has quickly become a very attractive option for them.”
Earlier this month, Zyme accepted an equity investment from Susquehanna Growth Equity, LLC (SGE) of Bala Cynwyd, PA. The funds will be used to further scale the company’s software platforms and customer service capabilities to keep pace with the growing demand for its solutions.
“Our core investment thesis focuses on finding extraordinary founder-led companies that have outsized customer loyalty and retention rates and which are being built to last. Zyme overachieves on all those dimensions,” said Amir Goldman, Managing Director of SGE. “We had the opportunity to speak with many of Zyme’s customers, and were struck by the value they derive from the data that Zyme delivers to them, and their uniform praise of Zyme as one of the best vendors they have ever dealt with - both in terms of delivering solutions that work, and their extraordinary customer focus.”
Deriving value from previously inaccessible or unusable business data is part of a much broader market trend. Global research and advisory firm Forrester Research recently wrote, “Every company generates data that would be of significant value…information that could be combined with insights from this ecosystem, public data and other sources to generate significant new discoveries, products and business values. But making… data available [and] easily consumable… are significant hurdles.” [’Is Your Data Working For You?’ April 2013 James Staten Blog, Forrester Research, Inc.]
“Technology companies sell over a trillion dollars worth of products through their reseller and retail channels and many have begun to understand the enormous business value of rapid and accurate intelligence about when, where and to whom their goods are being sold,” Sankaran added. “Our mission remains to solve this problem for the industry and usher in a new era of smarter channel management.”
About Zyme Solutions
Zyme is the leading provider of channel data solutions for global technology companies, enabling Smarter Channel Management for industry leaders. Zyme offers cloud-based SaaS applications and managed services for multi-tier channel visibility, which seamlessly integrate with CRM and ERP systems such as Salesforce.com, SAP and Oracle. On behalf of product companies, Zyme collects and delivers cleansed, enriched and verified channel sales and inventory data from thousands of distributors, retailers and resellers in 180 countries, and improves mission-critical business processes including revenue recognition, incentive payments, partner network management, sales commissioning, and supply chain planning. For more information, contact Zyme at 1-877-262-8993 or visit www.zyme.com.
About Susquehanna Growth Equity
Susquehanna Growth Equity, LLC (SGE) is a private equity group investing in growth capital and buyout opportunities in software, information services, internet and payments companies. SGE’s team of dedicated investment professionals brings a unique set of experience combining venture investing with operational expertise. For additional information, please visit www.sgep.com.
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